BRONY STUDY (Research Project)

Welcome to the official site for the Brony Study.  We have been studying the Brony fandom since the Fall of 2011. We would like to extend a thank you to the almost 60,000 Bronies who have participated in our series of surveys.
We are happy to report the following:
1) We presented TWO panels at BronyCon 2016 in Baltimore. We hope to do the same in 2017 and see you there!
2) We have signed a contract with MacFarland Press to write the long awaited 'Brony Book' (as yet untitled). We are busy working on the project and hope to have it to the publisher later this Summer 2017!
3) We are happy to report that Danial Chadborn, one of the four Bronystudy researchers, is currently working on his Ph.D. in Psychology at the U. of Texas and has teamed up with several of the prominent Furry researchers! Look for some cross fandom research in the future!
4) We have launched a new survey. It will assess the level of fan interest in Season 6 and the upcoming season 7. It will also help us to the level of bullying (face-to-face and cyber) faced by Brony fans. This will be the LAST survey before the book is sent to the publisher and will allow us to see how the fandom is changing (gaining or losing members) one last time!  Go the the 'Take Survey' tab at the top of this page to complete the survey.
2017 (like 2016) is proving to be another "Year of the Pony" with respect to Psychology Conferences! We will be presenting three Brony related research posters at the annual Southeastern Psychology Convention in Atlanta this spring!
Bronystudy researchers at BronyCon 2014
Brony Psycholoists Griffin, Edwards, Chadborn and Redden

1) Our research presentations at the annual Feburary meeting of the Southeast Psychological Association in New Orleans LA, were very well received. The Pony Plushies continue to draw a lot of attention adn questions at our posters (see picture below). 
2) Two of our students presented research posters at the Georgia Undergraduate Research Symposium in April.
3) We will be traveling to the Popular Culture Association meeting in Willington, NC  in October where we presented a paper about the Brony Fandom.

Drs Edwards and Griffin with two of our student researchers!


The staff of the Bronystudy are more than happy to provide interviews (phone, Skype, or in person) HOWEVER, we ask that you please give us at least 48 hour notice before expecting us to be able to meet your needs (we do have busy lives and schedules). 

We have received a lot of requests concerning how to access our data and reference our work. (Apparently a large number of students are writing papers on the Brony fandom). We will be posting copies of all of the research presentations (by the end of June) along with all of the information you would need to reference our work in your papers and projects. Thank you for your patience!

Dr Redden at the Bronystudy poster at SEPA 2014.

The Bronystudy team would like to send our thoughts and prayers to Michael Morones and his family. At times likes these the fandom can act as an extended family, supporting a fallen member of the herd and each other.  
Note: Go to Study Results for some preliminary results concern the level of BULLYING experienced by the fandom.  

Jessica presenting her Bronystudy poster.



Dr Psych Ology looking for insights into the sometimes dark side of the fandom.

 Anyone who knows Dr Psych Ology (Dr Edwards) knows that he is NOT 'a man of few words.' He would like to thank Kurt and Jason at Research is Magic for the wide ranging interview concerning the Bronystudy and our insights into the Brony fandom. To read the 2-part interview click on the links below.




Will at the 2012 January BronyCon in New York City.

Brent Hodgee with ponies! Click on the image to see the movie trailer.

We send out a special CONGRATULATIONS to Brent Hodgee for the successful completion of his movie 'A Brony Tale.' Drs Edwards and Redden were honored to be given a sizable role in the movie and Will Edwards was given an opportunity to take credit for planting the 'seed' that would become the Bronystudy. Check out the movie and in answer to your question... Yes, we did make pony shaped cookies, but that's a long story for another time!

The ongoing Longitudinal Study, consists of an initial long survey and than a shorter set of questions which will arrive via e-mail every 4-6 months (pre and post the new season).  This study will allow us to answer questions about how the fandom is changing over time, and how the fan's relationship with the show might change over time.  If you are interested in participating please review the Legalities section at the bottom of this page and than go to the Take Survey tab at the top of this page.

Drs Edwards and Redden
Studying the Herd!


We are happy to report the addition of two student researcher assistants (Jessica and Erica) to the Bronystudy team.

Also thanks to Will Edwards for his artistic efforts at "ponyfying" Dr. Edwards (Dr Psych Ology) and Dr. Redden (Dr Sci Entific) and the creation of our "studying the herd" image!

Click HERE to see the article.


Reason for the Study:

   Recently we have become aware that there is a new phenomenon emerging, primarly among adolescent and young adult males.  This is an interest in the latest version of My Little Pony (MLP), a cartoon which was first introduced in 1982 with a target audience and marketing strategy directed at pre-pubescent females.  The latest version of MLP, introduced in 2009 with improved graphics and story line, seems to have captured the imagination and interest of a very different audience.  The cartoon and its story line, "The Magic of Friendship", have attracted a following amoung males in the population.  They have labelled themselves as "Bronies", a term meaning boys who like ponies or bro ponies.

     There are blogs, artwork, videos and websites devoted to Bronies.  A recent commerical includes a young man who takes off his shirt to reveal MLP-like tattoo on his back. While some males are open about their interest in MLP, others are more low-key or even clandestine in their interest.

The purpose of this study is two fold:

The intial phase of the study investigated, by the use of online surveys,  the response of the general population (non-Bronies) to this fan phenomenon, including initial responses too and perception of why this  phenomenon is occuring, as well as several personality characterisitic that might mediate these reactions. 

The second phase of the research (in the design phase) will use brief online surveys (6-8 questions) which the subjects will complete every 3-4 months.  This project will allow us to look at how the fandom is changing over time. 

Please be sure to return to our site in the future as we will post updates of the study results as they become available and ask for volunteers for the second phase of the study.

Please read the following consent statement:

  • I understand that participation in this study is voluntary and I may withdraw at any time without penalty. 
  • That all responses are anonymous and the researchers have no way of knowing my identity or responses.
  • Any contacts with the researchers are at my discretion, but will be held as strictly confidential. 
  • This survey is for participants ages 18 and older.
  • I am entitled to know the results of the study and they will be posted on this website when they become available.
  • Please allow yourself adequate time to take the questionnaire.  The survey takes 40-45 minutes.

If you AGREE with the above statements please proceed to the "Take the Survey" section at the top of this page.

If you DO NOT AGREE with the above statement then please return to this website in the future to learn about the study results.



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